OUR WEBSITE DEVELOPMENT PROCESS
Overview
Our comprehensive approach to the development process of web design is what sets us apart from the rest. This development process is based on the software development life cycle model and has been moulded and fine-tuned to accommodate the various aspects of website development. It can be modified to fit every web design project from simple to complex websites and has been the foundation of our success. The primary aspects of this process are:
Research & Planning
- Understanding your business and its industry: We examine your unique business needs and challenges and define your website goals and your target audience.
- Developing your online strategy: We plan a strategy for reaching your target audience, developing and expanding your online presence and driving conversions.
Design & Implement
- Designing your website: Integrating your brand into your website design. Designing page layouts, graphics and navigation.
- Implementing your design: Writing the code, adding plug-ins and programming. SEO integration, error checking and testing.
- Go live: Website launch and post-launch testing.
Market & Maintain
- Marketing your website: Implementing and analysing the marketing strategy (SEO marketing, social media marketing, content marketing, analytic reports, etc) for your website.
- Maintaining your website: Providing instructions and training for the ongoing maintenance that your site may require, including maintenance of social media accounts if necessary.